AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2012 Supplemental Data for

Accident & Health

Group Disability Income

Market_Share Number of Insureds Direct Premium Written Direct Premium Earned Dividends Paid Direct Losses Paid Direct Losses Incurred Loss Ratio
Company Total 0.01% 9 $14,668.00 $13,733.00 $0.00 $0.00 $0.00 0.00%
Missouri Total 100.00% 1,177,801 $258,592,907 $262,161,281 $167,007 $202,323,947 $214,633,320 81.87%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2012 Supplemental Data for

Accident & Health

Group Specified Disease

Market_Share Number of Insureds Direct Premium Written Direct Premium Earned Dividends Paid Direct Losses Paid Direct Losses Incurred Loss Ratio
Company Total 0.05% 5 $9,210.00 $9,252.00 $0.00 $20,224.00 $15,267.00 165.01%
Missouri Total 100.00% 124,594 $17,607,701 $17,682,609 $0 $8,390,650 $8,009,832 45.30%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2012 Supplemental Data for

Life

Group Term Life

Market_Share Number of Insureds Direct Premium and Annuities Dividends Paid Direct Claims and Benefits Paid Life Insurance in Force Benefits Ratio
Company Total 0.01% 130 $26,324 $0 $0 $2,762 0.00%
Missouri Total 100.00% 2,054,926 $449,567,475 $1,582,466 $372,423,531 $192,947,665 82.84%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2012 Supplemental Data for

Accident & Health

Individual Accident Only

Market_Share Number of Insureds Direct Premium Written Direct Premium Earned Dividends Paid Direct Losses Paid Direct Losses Incurred Loss Ratio
Company Total 53.95% 189,602 $32,119,360.00 $32,432,535.00 $0.00 $16,034,422.00 $16,308,850.00 50.29%
Missouri Total 100.00% 464,273 $59,535,290 $60,410,372 $0 $27,176,435 $28,289,411 46.83%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2012 Supplemental Data for

Accident & Health

Individual Dental

Market_Share Number of Insureds Direct Premium Written Direct Premium Earned Dividends Paid Direct Losses Paid Direct Losses Incurred Loss Ratio
Company Total 16.22% 11,698 $3,338,421.00 $3,374,075.00 $0.00 $1,065,241.00 $1,137,994.00 33.73%
Missouri Total 100.00% 74,933 $20,585,953 $20,492,069 $255 $12,405,523 $12,768,492 62.31%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2012 Supplemental Data for

Accident & Health

Individual Disability Income

Market_Share Number of Insureds Direct Premium Written Direct Premium Earned Dividends Paid Direct Losses Paid Direct Losses Incurred Loss Ratio
Company Total 16.12% 38,218 $17,248,213.00 $17,482,984.00 $0.00 $7,066,641.00 $7,194,211.00 41.15%
Missouri Total 100.00% 135,165 $107,027,647 $107,539,883 $6,573,959 $66,651,155 $86,051,840 80.02%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2012 Supplemental Data for

Accident & Health

Individual Limited Benefit

Market_Share Number of Insureds Direct Premium Written Direct Premium Earned Dividends Paid Direct Losses Paid Direct Losses Incurred Loss Ratio
Company Total 31.20% 49,687 $10,576,187.00 $10,702,586.00 $0.00 $5,166,144.00 $5,079,246.00 47.46%
Missouri Total 100.00% 256,069 $33,897,113 $33,974,020 $5,104 $14,688,218 $14,849,565 43.71%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2012 Supplemental Data for

Accident & Health

Individual Long Term Care

Market_Share Number of Insureds Direct Premium Written Direct Premium Earned Dividends Paid Direct Losses Paid Direct Losses Incurred Loss Ratio
Company Total 0.21% 538 $432,369.00 $456,534.00 $0.00 $723,076.00 $779,126.00 170.66%
Missouri Total 100.00% 130,101 $205,162,078 $198,031,471 $286,329 $140,639,101 $183,676,020 92.75%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2012 Supplemental Data for

Accident & Health

Individual Medicare Supplement

Market_Share Number of Insureds Direct Premium Written Direct Premium Earned Dividends Paid Direct Losses Paid Direct Losses Incurred Loss Ratio
Company Total 0.12% 157 $506,911.00 $518,701.00 $0.00 $384,331.00 $373,005.00 71.91%
Missouri Total 100.00% 201,642 $432,218,959 $428,876,386 $0 $313,127,641 $315,120,265 73.48%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2012 Supplemental Data for

Accident & Health

Individual Specified Disease

Market_Share Number of Insureds Direct Premium Written Direct Premium Earned Dividends Paid Direct Losses Paid Direct Losses Incurred Loss Ratio
Company Total 38.93% 144,723 $27,881,847.00 $28,193,324.00 $0.00 $14,004,068.00 $14,922,536.00 52.93%
Missouri Total 100.00% 264,068 $71,620,512 $71,053,985 $2,265 $36,306,670 $38,124,188 53.66%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2012 Supplemental Data for

Life

Individual Term Life

Market_Share Number of Insureds Direct Premium and Annuities Dividends Paid Direct Claims and Benefits Paid Life Insurance in Force Benefits Ratio
Company Total 0.59% 12,175 $2,690,818 $0 $378,935 $489,092 14.08%
Missouri Total 100.00% 762,712 $459,199,454 $9,327,670 $284,546,888 $177,019,345 61.97%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2012 Supplemental Data for

Life

Individual Whole Life

Market_Share Number of Insureds Direct Premium and Annuities Dividends Paid Direct Claims and Benefits Paid Life Insurance in Force Benefits Ratio
Company Total 0.07% 2,535 $581,389 $0 $88,328 $36,782 15.19%
Missouri Total 100.00% 1,718,984 $800,035,507 $295,802,034 $1,046,845,286 $62,696,071 130.85%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2012 Supplemental Data for

Accident & Health

Total Accident & Health

Market_Share Number of Insureds Direct Premium Written Direct Premium Earned Dividends Paid Direct Losses Paid Direct Losses Incurred Loss Ratio
Company Total 1.16% 434,637 $92,127,186.00 $93,183,724.00 $0.00 $44,464,147.00 $45,810,235.00 49.16%
Missouri Total 100.00% 12,500,492 $7,974,854,561 $7,996,297,423 $7,067,469 $6,201,891,967 $6,312,363,452 78.94%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2012 Supplemental Data for

Accident & Health

Total Group Accident & Health

Market_Share Number of Insureds Direct Premium Written Direct Premium Earned Dividends Paid Direct Losses Paid Direct Losses Incurred Loss Ratio
Company Total 0.00% 14 $23,878.00 $22,985.00 $0.00 $20,224.00 $15,267.00 66.42%
Missouri Total 100.00% 10,396,531 $5,583,093,864 $5,607,047,195 $196,572 $4,420,764,843 $4,457,465,833 79.50%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2012 Supplemental Data for

Life

Total Group Life

Market_Share Number of Insureds Direct Premium and Annuities Dividends Paid Direct Claims and Benefits Paid Life Insurance in Force Benefits Ratio
Company Total 0.00% 130 $26,324 $0 $0 $2,762 0.00%
Missouri Total 100.00% 3,128,709 $4,015,997,394 $6,530,988 $3,539,780,228 $215,259,826 88.14%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2012 Supplemental Data for

Accident & Health

Total Individual Accident & Health

Market_Share Number of Insureds Direct Premium Written Direct Premium Earned Dividends Paid Direct Losses Paid Direct Losses Incurred Loss Ratio
Company Total 3.85% 434,623 $92,103,308.00 $93,160,739.00 $0.00 $44,443,923.00 $45,794,968.00 49.16%
Missouri Total 100.00% 2,103,961 $2,391,760,697 $2,389,250,228 $6,870,897 $1,781,127,124 $1,854,897,619 77.64%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2012 Supplemental Data for

Life

Total Individual Life

Market_Share Number of Insureds Direct Premium and Annuities Dividends Paid Direct Claims and Benefits Paid Life Insurance in Force Benefits Ratio
Company Total 0.05% 14,710 $3,272,207 $0 $467,263 $525,874 14.28%
Missouri Total 100.00% 3,717,650 $7,090,300,656 $347,516,660 $5,793,774,529 $316,719,570 81.71%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2012 Supplemental Data for

Life

Total Life

Market_Share Number of Insureds Direct Premium and Annuities Dividends Paid Direct Claims and Benefits Paid Life Insurance in Force Benefits Ratio
Company Total 0.03% 14,840 $3,298,531 $0 $467,263 $528,636 14.17%
Missouri Total 100.00% 6,846,359 $11,106,298,050 $354,047,648 $9,333,554,757 $531,979,396 84.04%



Additional data is available for this company for the following year(s):