AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2011 Supplemental Data for

Accident & Health

Group Disability Income

Market_Share Number of Insureds Direct Premium Written Direct Premium Earned Dividends Paid Direct Losses Paid Direct Losses Incurred Loss Ratio
Company Total 0.01% 24 $15,564.00 $16,881.00 $0.00 $0.00 $0.00 0.00%
Missouri Total 100.00% 1,121,340 $252,694,869 $257,839,761 $192,170 $197,779,613 $212,375,298 82.37%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2011 Supplemental Data for

Accident & Health

Group Specified Disease

Market_Share Number of Insureds Direct Premium Written Direct Premium Earned Dividends Paid Direct Losses Paid Direct Losses Incurred Loss Ratio
Company Total 0.07% 8 $11,039.00 $10,951.00 $0.00 $28,590.00 $21,581.00 197.07%
Missouri Total 100.00% 118,074 $15,946,311 $16,117,968 $0 $6,409,783 $6,995,102 43.40%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2011 Supplemental Data for

Life

Group Term Life

Market_Share Number of Insureds Direct Premium and Annuities Dividends Paid Direct Claims and Benefits Paid Life Insurance in Force Benefits Ratio
Company Total 0.01% 142 $29,602 $0 $121,879 $3,163 411.73%
Missouri Total 100.00% 2,832,492 $447,738,187 $1,506,242 $523,710,194 $185,062,694 116.97%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2011 Supplemental Data for

Accident & Health

Individual Accident Only

Market_Share Number of Insureds Direct Premium Written Direct Premium Earned Dividends Paid Direct Losses Paid Direct Losses Incurred Loss Ratio
Company Total 55.44% 189,145 $32,645,703.00 $32,705,030.00 $0.00 $16,738,953.00 $16,637,946.00 50.87%
Missouri Total 100.00% 785,239 $58,883,142 $59,145,160 $0 $27,889,908 $27,623,899 46.71%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2011 Supplemental Data for

Accident & Health

Individual Dental

Market_Share Number of Insureds Direct Premium Written Direct Premium Earned Dividends Paid Direct Losses Paid Direct Losses Incurred Loss Ratio
Company Total 17.25% 11,810 $3,231,856.00 $3,247,676.00 $0.00 $984,623.00 $788,372.00 24.27%
Missouri Total 100.00% 69,291 $18,735,830 $18,583,774 $0 $11,449,933 $11,323,993 60.93%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2011 Supplemental Data for

Accident & Health

Individual Disability Income

Market_Share Number of Insureds Direct Premium Written Direct Premium Earned Dividends Paid Direct Losses Paid Direct Losses Incurred Loss Ratio
Company Total 15.11% 34,799 $15,920,550.00 $15,936,702.00 $0.00 $6,564,024.00 $6,667,495.00 41.84%
Missouri Total 100.00% 136,156 $105,387,618 $103,445,226 $6,069,332 $61,752,219 $57,928,897 56.00%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2011 Supplemental Data for

Accident & Health

Individual Limited Benefit

Market_Share Number of Insureds Direct Premium Written Direct Premium Earned Dividends Paid Direct Losses Paid Direct Losses Incurred Loss Ratio
Company Total 31.71% 49,192 $10,546,051.00 $10,583,345.00 $0.00 $5,066,642.00 $5,215,930.00 49.28%
Missouri Total 100.00% 240,193 $33,260,202 $33,292,598 $5,423 $14,973,051 $15,018,085 45.11%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2011 Supplemental Data for

Accident & Health

Individual Long Term Care

Market_Share Number of Insureds Direct Premium Written Direct Premium Earned Dividends Paid Direct Losses Paid Direct Losses Incurred Loss Ratio
Company Total 0.23% 576 $469,313.00 $490,724.00 $0.00 $651,698.00 $706,460.00 143.96%
Missouri Total 100.00% 126,761 $207,496,536 $193,756,171 $235,333 $128,905,231 $163,123,353 84.19%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2011 Supplemental Data for

Accident & Health

Individual Medicare Supplement

Market_Share Number of Insureds Direct Premium Written Direct Premium Earned Dividends Paid Direct Losses Paid Direct Losses Incurred Loss Ratio
Company Total 0.15% 189 $573,042.00 $582,723.00 $0.00 $426,767.00 $410,716.00 70.48%
Missouri Total 100.00% 190,803 $391,032,013 $387,818,011 $0 $294,933,638 $300,142,075 77.39%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2011 Supplemental Data for

Accident & Health

Individual Specified Disease

Market_Share Number of Insureds Direct Premium Written Direct Premium Earned Dividends Paid Direct Losses Paid Direct Losses Incurred Loss Ratio
Company Total 40.97% 139,655 $27,933,586.00 $28,024,412.00 $0.00 $13,087,644.00 $13,655,176.00 48.73%
Missouri Total 100.00% 260,213 $68,187,490 $68,789,302 $1,341 $31,174,856 $32,705,387 47.54%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2011 Supplemental Data for

Life

Individual Term Life

Market_Share Number of Insureds Direct Premium and Annuities Dividends Paid Direct Claims and Benefits Paid Life Insurance in Force Benefits Ratio
Company Total 0.59% 11,994 $2,686,732 $0 $551,610 $480,848 20.53%
Missouri Total 100.00% 755,539 $457,331,590 $9,032,450 $360,743,348 $170,696,118 78.88%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2011 Supplemental Data for

Life

Individual Whole Life

Market_Share Number of Insureds Direct Premium and Annuities Dividends Paid Direct Claims and Benefits Paid Life Insurance in Force Benefits Ratio
Company Total 0.07% 2,497 $533,111 $0 $47,315 $36,162 8.88%
Missouri Total 100.00% 1,801,980 $786,350,923 $299,868,378 $863,513,981 $61,583,420 109.81%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2011 Supplemental Data for

Accident & Health

Total Accident & Health

Market_Share Number of Insureds Direct Premium Written Direct Premium Earned Dividends Paid Direct Losses Paid Direct Losses Incurred Loss Ratio
Company Total 1.18% 425,398 $91,346,704.00 $91,598,444.00 $0.00 $43,548,941.00 $44,103,676.00 48.15%
Missouri Total 100.00% 11,785,508 $7,733,794,910 $7,669,980,899 $6,519,910 $5,911,322,986 $5,976,131,069 77.92%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2011 Supplemental Data for

Accident & Health

Total Group Accident & Health

Market_Share Number of Insureds Direct Premium Written Direct Premium Earned Dividends Paid Direct Losses Paid Direct Losses Incurred Loss Ratio
Company Total 0.00% 32 $26,603.00 $27,832.00 $0.00 $28,590.00 $21,581.00 77.54%
Missouri Total 100.00% 9,396,116 $5,486,190,042 $5,454,628,664 $205,369 $4,263,189,480 $4,288,010,354 78.61%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2011 Supplemental Data for

Life

Total Group Life

Market_Share Number of Insureds Direct Premium and Annuities Dividends Paid Direct Claims and Benefits Paid Life Insurance in Force Benefits Ratio
Company Total 0.00% 142 $29,602 $0 $121,879 $3,163 411.73%
Missouri Total 100.00% 3,993,692 $2,842,665,037 $6,404,960 $3,232,222,483 $209,024,312 113.70%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2011 Supplemental Data for

Accident & Health

Total Individual Accident & Health

Market_Share Number of Insureds Direct Premium Written Direct Premium Earned Dividends Paid Direct Losses Paid Direct Losses Incurred Loss Ratio
Company Total 4.06% 425,366 $91,320,101.00 $91,570,612.00 $0.00 $43,520,351.00 $44,082,095.00 48.14%
Missouri Total 100.00% 2,389,392 $2,247,604,868 $2,215,352,235 $6,314,541 $1,648,133,506 $1,688,120,715 76.20%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2011 Supplemental Data for

Life

Total Individual Life

Market_Share Number of Insureds Direct Premium and Annuities Dividends Paid Direct Claims and Benefits Paid Life Insurance in Force Benefits Ratio
Company Total 0.04% 14,491 $3,219,843 $0 $598,925 $517,010 18.60%
Missouri Total 100.00% 3,830,121 $7,289,931,657 $351,144,401 $5,459,702,496 $309,934,979 74.89%



AMERICAN FAMILY LIFE ASSURANCE COMPANY OF COLUMBUS

2011 Supplemental Data for

Life

Total Life

Market_Share Number of Insureds Direct Premium and Annuities Dividends Paid Direct Claims and Benefits Paid Life Insurance in Force Benefits Ratio
Company Total 0.03% 14,633 $3,249,445 $0 $720,804 $520,173 22.18%
Missouri Total 100.00% 7,823,813 $10,132,596,694 $357,549,361 $8,691,924,979 $518,959,291 85.78%



Additional data is available for this company for the following year(s):